Announcing Conversations: Engage in Real Time with Customers & Capture It All in ActiveCampaign

To provide an excellent customer experience, you need to engage your customers at the right time and in…

The Balance of Hearts and Minds

A concept or topic often referenced throughout my leadership career has been the need to win the hearts…

Here Are 10 Types Of Emails That Your Customers Really Want

How do you know what they want, what they really, really want? 90’s music references aside, how do…

Email Sequence: What It Is And 5 Sequence Ideas To Help You Boost Your Revenue

A well-done, automated email sequence is what makes your revenue look good. (more…)

Make Your Automations Do the Math

Making the data you already collect on your contacts and customers more actionable is the key to building…

Humility is Greater Than Hubris

In life, we have all encountered someone at work, at school, or in a social setting that is…

Learning from Leaders during Black History Month

On February 21st 2019, I had the honor of hosting four sensational black leaders on a panel hosted…

How to use Facebook video marketing funnels to drive sales for an “expertise” based-business

This is a contributed post by Richard Quinn of LiveSwitch, an ActiveCampaign Certified Consultant. If you run a…

Do you, really, want to be a leader?

When I made the decision to join the team at ActiveCampaign, I did so for two primary reasons.…