Types of CTAs: 6 Types of Call to Action to Use on Your Website

Somewhere out there in the wilds of the internet, there may be a mythical website that converts visitors…

How to Write a Video Script

Video marketing is hardly new, but that doesn’t mean everybody is doing it, and not all those who…

9 Best Sales Books for Small Business

How confident are you in your ability to sell? If you run a small business, chances are you…

5 Reasons to Start a Membership Site

This post has been contributed by Matt Eldridge of Melt Design, a full-service creative agency and ActiveCampaign Certified Consultant that combines…

How to Improve Conversions on a Blog

It’s great when you’re generating heavy traffic to your blog. Like really great. But more likely than not,…

Tip of the Week – Create Private Pipelines

Did you know you can create private pipelines that are only visible to a specific group of users…

How to Create a Successful Product Launch

Have you ever heard of a Pet Rocks? I’m guessing you have because it was a total phenomenon…

Why Becoming a Thought Leader Shouldn’t Be Your Goal (And How to Become a Thought Leader Anyway)

Everyone seems to want “thought leadership.” Thought leadership has become a marketing buzzword. That doesn’t mean it doesn’t…

How to Write a Perfect Blog Post

There’s more content published today than could ever be read. Good content doesn’t get the same results that…

Announcing: Emojis in Subject Lines

Have you ever wanted to send emails that used emojis in their subject lines? Well, good news. ActiveCampaign…