How to Build an Online Community for Your Product: Why Active Online Communities Thrive

At some point, you’ve probably thought about building an online community for your product. Especially if you sell…

How Content Curation can Fit into your Marketing Strategy

“Curate” used to be a word that you’d only hear if you worked at a museum, but over…

A Good Website is Never Finished

This post has been contributed by Matt Eldridge of Melt Design, a full-service creative agency and ActiveCampaign Certified…

47 Content Marketing Quotes that Will Make You a Better Marketer

Content marketing is exploding in popularity. Despite its newfound popularity, and the sharp increase in salary for content…

Understanding the Consumer Buying Decision Process: 3 Consumer Psychology Studies

John Watson, a well-known early psychologist, spent a large portion of his career as an academic and studied…

43 Copywriting Quotes from the Best Copywriters in History

When you’re learning about copywriting, there’s no need to reinvent the wheel. Great copywriters have existed for hundreds…

The Secret to Writing Great Marketing Copy is Market Research

Where does great marketing copy come from? It’s kind of a weird question, right? It comes from writers,…

Tips and Tricks from the Tradeshow Floor

This post has been contributed by Inbound AV, an ActiveCampaign Certified Consultant that delivers inbound marketing strategy and…

How to Measure Social Media Marketing Performance

Social media has pervaded nearly every corner of our lives. Sure you can avoid it, but doing so…

Local Email Marketing for your Business

Email marketing. It’s a relatively simple concept, yet it’s widely successful. In the broadest sense, it’s just sending…