A quick preview of our new email designer

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  • daletnyc

    That’s awesome!

    • Thank you! We’re pretty excited.

  • Wow, looks great guys! Can’t wait to get my hands on it.

    • Thanks Barry!

  • OMG – all I needed.. Huge time saver! thank you guys

    • We’re excited to share it with you!

  • very nice guys…roll it out!

  • When is this being released?

    • jvandeboom

      We expect to start sending out the first BETA invites within the next week or so.

  • I’m very much looking forward to seeing this in the wild. At the moment too many clients are going with tools like CampaignMonitor or MailChimp just because it’s too easy to get a basic, but professional looking email up and out the door using those tools.

    That means they never get to taste all the goodness that ActiveCampaign has when you get beyond “spray and pray” campaigns.

    • jvandeboom

      We couldn’t agree more!

  • Chris

    Any option of opting into a beta for helping test this?

    • Phil Slorick

      @Chris – I’ve a vague memory of signing up to join a beta test of the new builder some time ago, although haven’t yet heard anything. Suggest you drop the AC boys an email & see what they say.

      @Jason, @John et al – the new campaign builder looks fab. Look forward to testing it out.

      • jvandeboom

        Yup, Just let me know at jason@activecampaign.com if you wish to be added to the list.

        We expect to start sending out some BETA invites within the next week.

  • Reed

    Looks great. Will these emails be responsive? Any chance we could save modules or sections – for example an entire header or footer that we commonly use?

    • jvandeboom

      Yes, we have quite a bit of logic in place to make things responsive automatically and will allow fine tuning of that in the future as well.

      Saving blocks (and reusing from saved set blocks) won’t be available with the initial release — but we agree it should be there and would like to get something like that in place sooner than later.

  • This looks great! Nice work. :)

  • Hey Edwin, those are definitely on our list of considerations long term, though the beta will likely not have them at launch. Thanks for your feedback!

  • Mate Kaszas

    Really nice! Can’t wait to try it out!

  • At the risk of sounding overly cautious – given that simple emails that look like plain text have the highest performance in pretty much all the tests that have been done vs graphical emails – please tell me that it’ll still be possible to do simple emails with the new builder! And that I’ll be able to put the email within a fixed width table to make them easy to read on both mobiles and desktops.

  • Gabe

    When can we expect the launch date?

    • Hey Gabe, we hope to have a beta available in the next week or so. After that it’ll be rolled out wide as soon as we feel it is stable enough.

  • OK, so I had a poke round the beta of this last night and this morning and I have to say it’s pretty sweet :-)

    I can see us using this with a lot of our ecommerce clients who need a more graphic layout than I think Ian Brodie is referring to. The ability to build responsive, multi-column layouts on the fly is really nice. Usually you have to specify exactly how many columns and build HTML templates for clients to do this.

    I’ve just tried a single column text email with a basic logo header, a couple of links, screengrab, personalisation and a call-to-action button which is more typical of the B2B emails we send and it’s easy as pie.

    You can determine the width of the whole document for readability in general. Side margins are throwing a few oddities, but nothing that can’t be worked round.

    I’ve not had a chance to dig deep into the mobile compatibility yet, but it looks OK, certainly all the blocks collapse nicely.

    It would benefit from being able to save a campaign as a template rather than just copying a campaign – that approach tends to lead to designs deteriorating over time as various people hack away at it, and with all the options available that’s bound to happen.

    Also, I’d love to see them remove Comic Sans from the list of available fonts ;-)

    Nice job guys. I think you just killed CampaignMonitor as our tool of choice for micro-businesses. :-)

    Jason, Can you remind us of the features/bugs link on this thread just so this doesn’t turn into a bug-tracking thread. I have a couple of minor ones.

    • jvandeboom

      Thanks for the feedback!

      We are trying to provide a lot of flexibility + ease of use + automatic mobile optimizations.

      Please let us know what you encountered with side margins at (http://community.activecampaign.com/c/beta) so we can track it down.

      We are looking at adding the ability to save a campaign as a template (so you don’t have to choose a past campaign to base future campaigns off of)

      Fonts (especially allowing some google fonts) is of interest as well.

      All of the feature changes/bugs/etc.. are being discussed at http://community.activecampaign.com/c/beta

      Thanks again!

  • Looks great. Will there be a clone/duplicate tool for emails?

    • jvandeboom

      You can copy blocks within emails and you can use past emails as templates to send another.

  • I’m a new customer and the email builder appears to be very weak, so this update is of major interest.

    • jvandeboom

      Send over your account URL and we can have your account upgraded to the BETA if you want.

  • Julian Kingman

    Looks great! Layout seems so easy. Would love to be part of the beta, account URL is http://drvwright.activehosted.com/

  • David, Send an email to jason@activecampaign.com with your account URL and we can have it updated.

  • I’ve started playing with the beta and it’s looking great – one question though, when I start a new automation and want to create new emails, how can I use the Theme or Template from one I’ve created before? 99% of my emails will have the same layout and it seems like there must be a way to start with my existing template and just change the content rather than having to setup the template every time? Am I missing something? Cheers

  • The old ‘Basic’ editor used TinyMCE as it’s text editor which did a lot of ‘clean up’ to the code that many advanced users complained about frequently. It also just occasionally did some weird stuff. We had no control over this behavior.

    The vast majority of our customers told us they prefer a drag and drop editor but we also heard from those who prefer the HTML editor that they didn’t want their code altered by the system in any way.

    With that in mind we’ve focusing on providing a much more flexible and powerful ‘Designer’ editor. Concurrently we wrote our own text editor that remove the restrictions (and saving problems) that TinyMCE introduced in the HTML editor so that those who like to roll up their sleeves and get down to coding will really get out what they are putting in.

  • Hey Renato, there are not currently any plans to allow the selection of multiple items at the same time, but it’s not something that we’d flat out rule out. Thanks for your feedback!

  • That WYSIWYG editor was TinyMCE, the visual mode and the code mode are inseparable. It’s either we have that and the butchered code it creates or we go our own way entirely. We believe it’s better to not have a system that breaks people’s code as part of it’s nature.

    That said, we are considering offering an option for older customers to allow them to use the old TinyMCE based editor for those that prefer it regardless of what it does to their HTML.

    Our primary focus however is on providing a much better Designer editor though so there won’t be need to modify HTML code. The division itself is already confusing to many customers and when they ‘basic’ editor by accident the tend to get turned off and think that is all we offer.

    • Breakthrough Email Marketing -

      Makes sense. That sounds like a good compromise by giving the option to use the old one.

  • @stevebaile:disqus @disqus_FqnWGCKBU1:disqus you absolutely can use templates. Just not templates from the old system. We’re working on adding more template options as well.

  • David,
    The new ‘Designer’ editor does not work with any previously made templates. It is completely WYSIWYG.

  • jvandeboom

    @carldtaylor:disqus We will not have that as you can only construct these type of emails with our interface.

  • When you go to create a new email there is a ‘Past campaigns’ option in the Templates section under ‘Types’ this allows you to create a new message from an existing email design.

  • Tristan

    Hi There,
    How could I use other font than the ones listes in the editor, such as Lato font for instance?

    Is there a way to integrate it in the template builder?

    Thanks for your reply

    • Brian Gladu

      Hi Tristan! There isn’t currently a way to use other fonts. As email clients support more and more fonts, we’ll continue to add them, but right now the majority of email clients only support a handful of fonts.