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Kenzie Macksey
Posts from Kenzie Macksey:
A Guide to Google and Yahoo Authentication Changes in 2024
Significant changes are on the horizon for email communication. Google and Yahoo, are implementing authentication requirements and spam prevention...
2 months ago
Navigating the Changing Email Landscape: Insights and Strategies with ActiveCampaign Head of Deliverability
Google and Yahoo are introducing new email authentication requirements, which are set to take effect beginning February 2024. These...
2 months ago
AI-Powered Sales Engagement Automation: Generate Email Content for Automated 1:1 Prospecting Emails, Saved Responses, and Direct 1:1 Messages
As a marketer or sales rep trying to nurture and quality leads at scale, time is of the essence–...
6 months ago
Power up your B2B sales and marketing with ActiveCampaign’s first account-based trigger
In the dynamic world of B2B business, staying ahead of the competition requires efficient automation strategies and personalized customer...
7 months ago
Unleash the Power of Data with Sales Engagement Automation Reporting
Data is the fuel that drives sales success, and with Sales Engagement Automation, you gain access to a wealth...
9 months ago
Easily Attach Important Documents Directly to Your Contact, Account, or Deal Records
In today’s fast-paced business world, time is of the essence, especially when it comes to closing deals and managing...
11 months ago
What’s new in Sales Automation: A sneak peek for 2023
Throughout 2023, we’ll be continuing to enhance the sales automation experience for our users. These updates will unlock even...
11 months ago
Connect ALL of your email accounts to your CRM and never miss an email again
Connecting your email accounts to the ActiveCampaign CRM helps sales teams save time and stay organized by keeping all...
11 months ago
How threading improves your automated sales emails
Did you know it takes an average of 8 sales touch points to get an initial conversation going or...
11 months ago
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