The Guide to A/B Testing in 2022 (with Examples and Strategies)

When a visitor arrives on your site, it’s your responsibility to provide an excellent experience — both because it’s...
10 months ago

What is Affiliate Marketing? How to Start Promoting and Earning

Many consumers today feel like they know all of marketing’s old tricks. They expect that when a business communicates...
3 days ago

A Simple Guide to Social Media Advertising (Plus Examples & Tips)

There are currently 4.62 billion social media users worldwide—over half of the world’s population. You can reach wider audiences...
2 weeks ago

What Does Effective Lead Tracking Look Like? 8 Best Practices

As marketers, we love generating new sales opportunities.  As salespeople, we love opening those conversations, and we especially love...
2 weeks ago

The Complete Guide to Lead Management

Many marketers tend to invest too much time and effort in top-of-funnel activities. It’s not that these aren’t important—you...
2 weeks ago

Top 8 Email Newsletter Software: Business Value, Features, and FAQs

Email newsletters are a marketing staple for many businesses. Whether sent monthly, weekly, or quarterly, they help nurture your...
3 weeks ago

Eye-Opening Black Friday Statistics and Trends for 2022

2022 turned out to be a bumpy ride for both businesses and consumers. As we approach another Black Friday,...
3 weeks ago

New platform features to look out for in Q4 2022

At ActiveCampaign our customers come in every shape and size. We work with small, medium and enterprise businesses in...
4 weeks ago

Supercharge your ecommerce emails to grow your online store, gain more customers, and automate revenue-driving activities.

Throughout the year, there are many opportunities to promote  your online store– from new product launches, restocks of your...
4 weeks ago

Make the Most of Your Email Marketing With ActiveCampaign’s New Designer

Whether your business is a seasoned, 500 employee organization, or a one-person show, email marketing is highly valuable. It’s...
4 weeks ago