Page branching creates a tree structure that allows you to customize your survey based on a participant's responses. More specifically it refers to the ability to redirect a respondent to a page containing questions that are based on their responses. If a respondent chooses response A they will be sent to page X and if they choose response B they will be sent to page Y. While this may seem rather complex, its pretty straightforward as long as you have a general outline of how you want to structure your survey. Once properly understood it can be utilized to create dynamic surveys. More over it can be used to collect detail specific reporting while creating a more engaging survey experience for respondents.
Page branching allows you to follow through with your questions and dig deeper in order to investigate and collect more information from your survey participants. In doing so you increase the utility as well as the application of the survey.
When creating a survey that involves branching you must first add pages to your survey so that those pages are added as redirection pages when you edit a question. Survey -> Add and then click on Edit Survey by the survey you just added after going to Survey -> Manage.
For the sake of simplicity, in this survey we will ask a yes or no question in order to demonstrate page branching. We will set up two branches based on whether the respondent answered yes or no. On the left side you will see an Add New Page Link. Click on this twice so that you see Page 2 and Page 3 below Page 1 on the left side of the screen.
On the drop down menu scroll down to Choice . You can of course choose a more complex question type involving further page branching as your needs require. To demonstrate, the question we're going to ask is obvious. Under question type in "Is the earth flat?" and under answers 1 type in True and under answer 2 type in False.
Click on Branch to the right of True. A dropdown will appear under Answer 1. Scroll down to 2: Page 2. When this is set you will see Go To: 2: Page 2. Click on Branch to the right of False. A dropdown will appear under Answer 2. Scroll down to 3: Page 3. When this is set you will see Go To: 3: Page 3.
You are now ready to follow through with additional questions based on whether the respondent answered true or false after saving the question.
Click on Page 2. We will set up the next question the same way we set up the first but we will instead make in Choice Yes/No. We'll ask; "Did you graduate from grade school?" You can continue page branching if you would like but we will mercifully end this branch here. Click on save.
Click on Page 3. We will do this the same way we did the last one with a Choice Yes/No. We'll ask; "Is this a stupid question?" Then click on Save. You now have successfully created a page branch!
