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Easy Message Creation & Email Design
| Using the simple WYSIWYG (What you see is what you get) editor anyone can create stunning emails without HTML or programming experience. Add images, link to specific pages, and more! Already have your newsletter? You can upload or fetch (URL) HTML to use for your campaign. |
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Easy Campaign Creation
| The campaign creation process is a step-by-step process where ActiveCampaign Email Marketing will assist you with finding the right type of campaign, showing you all the options, and allowing you to send test emails, preview the campaign, and more before you save or send the campaign. |
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Powerful Auto Responders
| Setup any number of auto responders. Have certain mailings be sent after a subscriber subscribes and then additional campaigns at timed intervals (such as 24 hours later, 2 months after that, etc..) Even target these mailings to certain demographics or subscriber details. |
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Conditional Content
| Within a single campaign you can create dynamic content that will only show for subscribers who match certain conditions. For example, you can have a campaign that shows different products depending on gender or age - or - show or hide extra content depending on if the subscriber matches a set of conditions. |
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Personalize Your Emails
Give your emails a personal touch by including subscriber information as part of the subject or message. This can include a subscribers name, email, any subscription fields (such as age, address, etc..) and so much more!
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Split Testing Your Emails
Split testing is an important part of any solid marketing plan. Send multiple versions of a message (such as different subject, different content, etc..) and analyze the results to determine what has the best read and click rate.
ActiveCampaign Email Marketing can even determine the winning email/subject for you automatically and send the remaining subscribers the winning campaign. Example: Send 2 different messages to 20% of your list. After a set number of days (that you specify) ActiveCampaign Email Marketing will determine the best message based on open or click rates and send the winning message to the remaining 80% of subscribers! |
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Include RSS Content In Your Emails
| Easily add & style dynamic content from an RSS feed. You can choose the feeds, what to show, how many items to fetch, and much more! This is a great way to include a list of new products, company news, or any other data that could be dynamic. |
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Preview Your Email In All The Major Email Clients
With our Inbox Preview feature (which is a free feature for all users) you can quickly view your email as how it would be displayed in the major email clients.
While there are many services that offer email preview for testing your designs they typically only show you an image of what your design would look like. You are then left to try to figure out why your design is off in any particular email client.
With our Inbox Preview feature it tells you exactly what the problems are. It even goes as far to show the code that is causing the issue! This makes finding and correcting any design issues to be as easy as possible. |
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Date Based Campaigns
While ActiveCampaign Email Marketing can send scheduled and recurring campaigns we also have an optional add-on that allows you to send campaigns based on a subscription field. This makes this optional add-on perfect for campaigns about Birthdays, contract renewals, newsletter loyalty campaigns, and so much more.
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Automatic Link & Read Tracking
With each campaign you can choose to track links and reads/opens. ActiveCampaign Email Marketing can automatically detect and track all the links in your mailing - or - you can specify specific links that you wish to track.
Other options allow you to enable or disable read/open tracking for your campaigns and you can even enable Google Analytics tracking! |
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RSS Based Campaigns
| You can easily add any number of RSS feeds to any campaign type providing dynamic and instant content. Taking this one step further is our EmailCheck optional add-on. This add-on provides a new campaign type that will send the campaign when new posts/items are available in your RSS feed. This is great for automatically sending out site news, blog updates, etc.. And your subscribers will only be sent updates when there is new content to view! |
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Check Your Email Against Spam Filters
Optional Add-on - A simple one click spam check option will be available before you send your mailing. Upon clicking on "check spam filters" you will get a box with your spam count and a detailed break down of every item that was found in your mailing that may indicate your mailing as being spam. You can then adjust your mailing as needed to improve your spam count.
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Real Time Sending
Monitor sending in real time |
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Reuse Existing Campaigns
Resend an existing campaign |
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Removes Dupliates
Automatically removes duplicates |
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MIME, HTML, Text
Send emails in any format |
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Send Test Emails
Send test emails before actually sending |
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Email Templates
Add per list or system wide templates |
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Auto Save
Campaign creation is auto saved |
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Save Drafts
Save campaign drafts |
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Fetch Email Contents
Option to fetch your email from a URL |
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Embed Images
No need for users to click "show images" |
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Web Version Link
Automatic web version for subscribers |
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Update Account
Allow contacts to update their account |
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Forward To A Friend
Let contacts forward the email |
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