Comments on: Warning: You may be ruining your hottest leads

By: How to use email campaigns to incite wild commitment | ActiveCampaign, Inc.

How to use email campaigns to incite wild commitment | ActiveCampaign, Inc. — Mon, 15 Jun 2009 21:08:20 +0000

[...] when it comes out. Rob Charles Novick: Is the 5.o Beta Released with full unencrypted PHP? Thanks Allun Edwards: How often do you sent out mass emails – is once a month too much – Allun Evan: Social media is a [...]

By: Jason

Jason — Fri, 29 May 2009 16:06:36 +0000

We have a post about this very subject at

http://www.activecampaign.com/blog/2007/05/02/how-often-is-too-often/

By: Allun Edwards

Allun Edwards — Fri, 29 May 2009 14:29:28 +0000

How often do you sent out mass emails – is once a month too much – Allun

By: Jason

Jason — Tue, 26 May 2009 20:47:46 +0000

Yes – often I see small businesses use this technique and try to get rid of the “personal” touch/experience when in fact that is one of their strong points of being a small business.

By: Jason

Jason — Tue, 26 May 2009 20:47:06 +0000

That is a good point – while that is a whole topic by itself it is an area we could update.

By: len bullard

len bullard — Wed, 20 May 2009 15:19:13 +0000

I am flabbergasted by business contacts who insist on using their avatar names in email.

If you don’t sign it with a real name, I assume your business is just as unreal.

By: Elliotte Rusty Harold

Elliotte Rusty Harold — Tue, 19 May 2009 12:57:38 +0000

Very good advice, which makes me wonder how you missed other basic things like signing your full name to the post so it can be quoted with attribution or including a real, working e-mail address in a mailto link on the page so folks can contact you.