Posts Tagged ‘WOM

You’re much more likely to buy a product or a service that you hear about from a trusted source such as a friend.  Your friend has no reason to lie. When a product or service is offered to a customer it’s only natural for someone to consider the source before taking the plunge. The more [...]

The order in which questions are asked in your survey can influence the results of your survey.  For this reason you should group your questions into logically coherent sections.   Grouping questions that are similar together will make your survey easier to complete for your respondent.  As will grouping questions with a similar format. Your [...]

In marketing segmentation the total market is divided into submarkets that share characteristics that cause each group to share distinct needs.   If done properly each segment will respond in a similar fashion to a given marketing strategy.  When applied to email marketing this concept will allow you to build relationships with your subscribers so you [...]

We are planning on making some changes and updating some areas visually for 1-2-All.
What section would you like to have looked into? Do you think a rework is needed for reports? How about the sending process? Let us know any areas that you or your clients currently find confusing or that [...]

In June 2002, around the same time an asteroid barely missed hitting the earth [ ? ], the first version of 1-2-All was released. In January 2003, 1-2-All became a part of ActiveCampaign, Inc and has prospered ever since as the company’s flagship product. Four years to the date of the first incarnation [...]


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