Posts Tagged ‘Marketing’
Breaking Your List into Segments
In: Email Marketing
8 Dec 2008In marketing segmentation the total market is divided into submarkets that share characteristics that cause each group to share distinct needs. If done properly each segment will respond in a similar fashion to a given marketing strategy. When applied to email marketing this concept will allow you to build relationships with your subscribers so you [...]
- (4) Comments
- Tags: Attention, business, campaign, email, Email Marketing, Marketing, new, Segmentation, sending, Subscribers, support, Targeting, The 80/20 Rule, WOM
Why Sending to Less Subscribers Is More
In: Email Marketing
5 Dec 2008Many people interested in email marketing, especially those new to it, want to know how many subscribers they can send to through their list at one time. The thinking here is that email marketing is a sheer numbers game that can be mastered by being handed a large list of prospective leads. The more [...]
- No Comments
- Tags: communication, deliver, Marketing, new, Questions, report, Segmentation, sending, Subscribers
Using Email Marketing for Recruiting
In: Email Marketing
25 Nov 2008Email Marketing can be an effective tool for recruiting when used correctly. The number one rule is to only send mailings to people that opt-in to your list. This means if you are recruiting job seekers then you should only send mailings to prospective applicants who choose to be contacted by employers. If you are [...]
Email Marketing and Paid Subscriber Lists
In: Email Marketing
21 Nov 2008If this sounds like a bad idea to you, then it’s because it is. If you are a new email marketer this may sound like a good idea to you. Building a list of subscribers takes time and you found someone that’s promising you quick results by selling you entire lists of emails [...]
- (1) Comment
- Tags: email, Email Marketing, Leading, Marketing, new, source code, spam, Subject Line, Subscribers
How to build your subscriber list… Offline
In: Email Marketing
21 Nov 2008Many business owners fail to realize what an excellent opportunity email marketing provides for developing lasting relationships with customers and potential customers who you meet offline. In much the same way that regular mailings can keep visitors coming back to your web site, they can also keep visitors coming back to your brick & mortar [...]
Effective Email Marketing Writing
In: Email Marketing
14 Nov 2008Effective email marketing writing is persuasive to your subscribers, enhances your image and credibility, and adds clarity to the message in your newsletter. Even the most eye popping email design graphics and layouts will lose their appeal if subscribers are presented with email copywriting that is shoddy or substandard. In the movie Glengarry [...]
How To Reduce Spam Complaints
In: Email Marketing
6 Nov 2008One of the keys to success in e-mail marketing is to reduce the number of spam complaints that you receive. Spam complaints can hurt your sender reputation with your ISP or hosting provider. They can even cause you to be blacklisted and prevent your messages from being delivered to millions of users of popular web [...]
How to avoid high bounce rates…
In: Email Marketing
21 Oct 2008In general you can expect about 10% of your mailings are going to be reported as bounces. If your bounce rates are considerably higher than this then there are a few things you may want to look at. It could be that your mail server is rejecting mailings from being sent due to the content in your [...]
- (2) Comments
- Tags: 12all, campaign, Content, cron, deliver, email, Email Marketing, Marketing, php, report, sending, Subscribers
New Free Email Templates For Download
In: Email Marketing
18 Sep 2008We just released a couple of new free email templates for download. These templates can be used in 1-2-All (or any email marketing application) to help you with your email marketing campaigns.
If you are looking for a more advanced email template be sure to checkout our email templates or our email template bundle.
We also have a [...]
- No Comments
- Tags: campaign, download, email, Email Marketing, Marketing, new, php, support
Categories
- Affiliates (14)
- Customer Service (4)
- Email Marketing (141)
- General (64)
- Marketing (8)
- Product Updates (87)
- Programming (12)
- Sales (11)
- Small Business (8)
- Surveys & Research (19)