Posts Tagged ‘deliver’
List-Unsubscribe Email Header
19 Aug 2009The list-unsubscribe email header has been around for quite some time. Hotmail, Yahoo, Gmail, and many others have adopted this to assist with unsubscribing from mailings.
When the header is found in the message source there will often be an “Unsubscribe” button in the email client to unsubscribe from that mailing list. This makes it easier [...]
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- Tags: deliver, email, sending
1-2-All 5.0 Feature Preview
In: Email Marketing
5 Jan 2009While we are still working on 1-2-All 5.0 – we would like to share a couple of the changes and improvements that will be delivered in this next version. This is our largest product update to date (across our entire product line) so there is a lot of information to cover. This post is just [...]
Where Does Email Go When It Isn’t Delivered? Part 2
In: Email Marketing
15 Dec 2008A sender’s reputation can follow not only an IP address but a brand and a sending domain. A holistic approach is necessary when considering a sender’s reputation as no one factor alone determines what that reputation is. Reputation can be broadly defined as the opinion of a community toward an object. Knowing what the community [...]
Where Does Email Go When It Isn’t Delivered? Part 1
In: Email Marketing
15 Dec 2008While all ISPs score a sender’s reputation by giving different weight to various factors you can be assured that all major ISPs are using some type of equation to determine your reputation. How they calculate your sender reputation score determines whether your mailing is received in the inbox, the junk mail folder, or even [...]
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- Tags: 12all, campaign, communication, Content, db, deliver, email, Email Marketing, Marketing, php, report, sending, spam, Subject Line, Subscribers, support
Why Sending to Less Subscribers Is More
In: Email Marketing
5 Dec 2008Many people interested in email marketing, especially those new to it, want to know how many subscribers they can send to through their list at one time. The thinking here is that email marketing is a sheer numbers game that can be mastered by being handed a large list of prospective leads. The more [...]
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- Tags: communication, deliver, Marketing, new, Questions, report, Segmentation, sending, Subscribers
How To Reduce Spam Complaints
In: Email Marketing
6 Nov 2008One of the keys to success in e-mail marketing is to reduce the number of spam complaints that you receive. Spam complaints can hurt your standing with your ISP or hosting provider, and even prevent your messages from being delivered to millions of users of popular web e-mail providers such as Gmail, Hotmail, and Yahoo [...]
How to avoid high bounce rates…
In: Email Marketing
21 Oct 2008In general you can expect about 10% of your mailings are going to be reported as bounces. If your bounce rates are considerably higher than this then there are a few things you may want to look at. It could be that your mail server is rejecting mailings from being sent due to the content in your [...]
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- Tags: 12all, campaign, Content, cron, deliver, email, Email Marketing, Marketing, php, report, sending, Subscribers
1-2-All & Multiple SMTP Servers… New Version 4.80
In: Email Marketing
7 May 2008We’re excited and you will be too about the release of 1-2-All Email Marketing 4.80. This is a significant update that will enable you with multiple sending methods whereas as you were limited to a single sending method in the past. Now admins can add more SMTP servers and 1-2-All [...]
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- Tags: campaign, deliver, email, Email Marketing, Marketing, new, sending, support
It seems counterintuitive that you should want to offer your customers a money-back guarantee. After all, the customer’s money is really what you came for. Once you’ve got it, and you’ve delivered your product, it makes sense that the transaction should be finished, right?
But this idea makes customers nervous. What if they buy the product [...]
Why Email Marketing
In: Email Marketing
15 Jan 2008Email Marketing succeeds as a form of direct marketing because compared to printed mail or printed newsletters it delivers immediate results, statistics are easily tracked, and it is inexpensive. Email marketing not only receives quicker response rates, it also saves a significant amount of time. Unlike mailed advertisements there is little delay and unlike web [...]
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- Tags: business, communication, Content, deliver, email, Email Marketing, Marketing, new, Sales, sending, spam, Subscribers
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