Shawn Collins has Ten Christmas Tips for affiliates.  Some of these have no relevance to ActiveCampaign affiliates but it makes for an interesting read nevertheless and is quite useful for members that belong to other affiliate programs.  There’s no shipping involved and you are not likely to sway site visitors to buy 1-2-All Email Marketing as a substitute gift idea for that next generation game console or mp3 player.  You can however use the holiday season to generate interest in your affiliate program.  Who doesn’t expect an end of the year discount or promotion?  Currently, we have 20% off specials for all our products if clients switch over from a competitor. That is our way of generating excitement for the holidays. You too can find creative ways of using the holiday season to generate excitement for use with your affiliate program.

Here are some ideas that you can apply directly to your affiliate program:

• Include ActiveCampaign product as part of your suggestion page.  ActiveCampaign products have a lot of practical real world applications that will boost productivity for the upcoming year.  Everyone looks at the end of the year as a measure of productivity.  It is also a time to begin planning for even more success next year.
• Inspire holiday impulse buying.  Everyone is in a spending mood at the end of the year. Our products can generate excitement by making next year a much more efficient year for their business.
• Make your Affiliate program more visible.  Remember that out of sight is out of mind. If you want to generate conversions you need to make your program’s presence known.  Draw your site visitor’s attention to the affiliate link.
• Support your Affiliate program.  Your site visitors trust products that include contact information, reference commonly asked questions, and vendor information.
• The best view is the long view.  Use 1-2-All for all your future email marketing endeavors.

Happy Holidays. 

Here’s to another year of successful affiliate marketing!