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Entries from October 2006 ↓


New version of TrioLive

A new version of TrioLive, version 1.34, has been released today. Along with many other changes, a good deal of memory optimizations have been committed that should lessen the load on your web server. With TrioLive’s Desktop application maturing as well, it’s a good time to upgrade to the latest version.

Avoiding Traps Faced by Affiliates

  1. Keep Your Site Consistent with Your Market
    Know your audience and keep your site consistent with the product that you are marketing.  What kind of traffic does your site generate?  Identifying your site visitors allows you to do targeted marketing towards them.  Choose affiliate programs that captivate your site visitor’s interests. Obviously, a web host that sees an affiliate banner for SupportTrio or TrioLive is going to be so captivated they are going to want to click on the banner.  Are your site visitors marketing goods or services?  They are likely to be enthralled by a 1-2-All Email Marketing banner
  2. Avoid Signatures that Look Like Spam
    Be tasteful about where you include your affiliate text links.  If you throw a bunch of obnoxious text links onto your signature line you are making your mailing look like spam. You can be tasteful and still include links if your signature.  One way of doing this is by including attention grabbing messages along with the link.  Keeping your signature down to 5 lines is a good rule of thumb.

    A good example of a tasteful signature line can be found in all our outgoing support center replies:

    ActiveCampaign, Inc.

    Powerful support management software.
    http://www.activecampaign.com/supporttrio/

  3. Be Original in Your Choice of Copy
    Recycling web copy that can be found on different sites makes your message weak. Use copy that speaks to your audience.  Keep it personal.  A reader will not take something they can find on a list of different web sites seriously. When writing copy for your affiliates think about your audience. A web host would likely see dry technical writing as a sign that you are promoting a serious product.  A product like 1-2-All Email Marketing is commonly used by people with no technical writing.  If your site attracts a general audience then you are going to want to stray away from any language which is likely to frustrate and confuse your audience.
  4. Free Domain Names Make You Look Like an Amateur
    Keep your site looking professional by registering your own domain name with a service such as GoDaddy.com.  For a small yearly fee you can have a site name that will be taken seriously by visitors.  Having your site taken seriously means that your site visitors will take your banner ads and text links seriously. People tend to be weary of free generic web sites.  Usually those pages are best reserved for non-commercial enterprises.

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1-2-All Monitor Beta (Desktop App.)

We have released the first beta of our new 1-2-All Monitor App. This desktop application allows you to monitor your messages in queue along with your scheduled mailings. It also acts as a cron emulator which will help eliminate any stalling issues you may have on your server.

Here are some screenshots:

You can download 1-2-All Monitor Beta (Desktop App.) through our support center.

Should you have any comments or suggestions - please let us know.

Updated Language Files

We have recently updated some of our language files that we are now including in our regular distributions.. Below you will find a sampling of what is currently available.

If you have a language file that you may be interested in sharing with the community let us know at sales@activecampaign.com



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